Who Are Vélez and Russell?

Hey there, I’m Andrés, a freelance digital marketer based in Ruislip. I live on Breakspear Road along with my 14 year old rescue, a Jack Russell Terrier named King. 

 After graduating in organismal biology I wanted a job that could offer me the freedom to work from home. Maintaining a regular 9-5 isn’t the easiest thing in the world when you live with one of the most energetic dogs in the world!

 After initially supporting myself through unrelated part time work (cleaning, bar jobs, the classics) I gained the freedom I wanted. Now I have time to put into my projects and passions, such as playing music, traveling, and learning about the natural world.  

Trivia:

  • King the JRT can’t even type and most of the time it is too distracting to work with him. He does however excel at customer care.
  • Despite King being on my business logo and him greeting clients at the door, people frequently ask me, ‘So who is Russell?’, and ‘Where is your partner?’.
  • King was rescued after being found wandering around the streets of London. He has a rep for being exceptionally well behaved– for a Jack Russell 🐶
ME after a sweaty ascent up Peñol Rock in Guatape, Colombia

Cultivating TRUST-BASED MARKETING, and Long term work relationships

We cultivate a culture of trust at Vélez and Russell. Being a local business, we want to establish successful long term relationships with all the businesses who work with us. We do this by cultivating a culture of transparency with you about the kind of work we will do for you and how it ties into our long-term strategy for your business. At the end of each month we’ll sit with you and report our results using industry standard actionable metrics.

As such, we provide a 10% discount on our work to any individuals or businesses who enjoy working with us enough to recommend us. We also provide a 20% discount to local business should they want to pay for on-going annual subscriptions to any of our digital marketing packages. 

Why you should pick Independent marketers over an agency

As an independent marketer, I work in small batches. This means a faster turnaround on each piece of our work. As a consequence, we can measure and test our efforts constantly. We can use the knowledge gleaned from each piece of content to augment and if needs be correct our future work according to our audiences response to it. Small batches also enable us to build products that are cost-effective compared to larger studios with considerable overheads.

Take this example: In the case of growing a business via Instagram, if a style of posts aren’t doing so well then we could try to add broader hash tags in the hopes of appealing to a wider audience. Simultaneously I would measure and break down the kind of content your audience enjoys seeing the most in order to determine why they enjoy seeing it. I would do this by taking feedback from you, or through social media to learn more about what your audience likes and dislikes about the work, and factor that into our content going forward.

 

 

Find our office at Rotary House in Ruisip. Just a five minute bus journey on the H13 and 331 busses from Ruislip Underground station, which is accessible via the Metropolitan line or Picadilly lines. 

If you’re headed up from the Central line, then Ruislip Underground station is around 5 minutes away via the U1 and U10 buses. 

Contact Us

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